
2014
Are kids using social media or is social media using kids?
Thanks to social media, teens are able to directly interact with their culture - celebrities, movies, brands - in ways never before possible. But is that real empowerment? Or do marketers hold the upper hand? Douglas Rushkoff explores how the teen quest for identity has migrated to the web – and exposes the game of cat-and-mouse that corporations are playing with them.

Will Lyman
Narrator (voice)

Douglas Rushkoff
Self

Fred Durst
Self (archive footage)

Tyler Oakley
Self

Bonin Bough
Self

Stephen Colbert
Self (archive footage)

Charles Duhigg
Self

Oli White
Self

Louise Pentland
Self (archive footage)

Hannah Hart
Self (archive footage)

Shane Dawson
Self (archive footage)

Liam Horne
Self

Acacia Brinley
Self (archive footage)

Oliver Luckett
Self

Steven Fernandez
Self

Danah Boyd
Self

Angel Aparicio
Self

Ian Somerhalder
Self

Kendra Campbell-Milburn
Self

Dimitry Ioffe
Self

Brooks Barnes
Self

Jane Buckingham
Self

Alissa Quart
Self

Jason Calacanis
Self

Brian Wong
Self

Kelly May
Self

Seth Godin
Self

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